The other day, I read a great quote by Zig Ziglar, motivational guru, that really got me thinking.

“You can get whatever you want simply by helping enough people to get what they want.”

This is an excellent reframe from typical thinking. It’s easy to think about helping other people as a bind, a chore. After all, if someone asks you for help, advice or assistance, it’s time that you aren’t spending on your own goals, right? Well I’ll go ahead and say wrong!!!!

Firstly I think it’s productive not to think of yourself as a person, instead as the Managing Director of YOU Ltd., after all YOU sets your wage, your type of work and everything else, so why not make yourself MD of your own life.

And of course companies live and die by customer service, right, and good companies treat everyone coming for a meeting or calling the exchange with the same level of respect and high customer service… after all this week’s small order might be next week’s strategic partnership. And I think this is very relevant for helping other people.

See, the more people you help, and the more often you help them, the more likely you are going to become recognised as the “go to” person… that invaluable contact, that essential company that helps everyone get what they want.

And when you are in that rare, enviable position, you will reap benefits, whether it be financially, spiritually, in favours or any other way, because people going places need go-to people to get them there, and the more people that see you in that light, the more likely it will be YOU that gets the call for that opportunity to get you closer to your own personal goals.

So why not try out the customer-service mindset today. Who knows, you might even enjoy it and get a little closer to where you want to be tomorrow.

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